Ferrari has officially entered the electric vehicle era with the reveal of its first all-electric vehicle on October 9, 2025, marking a transformative moment for the legendary Italian automaker. The new Ferrari Elettrica delivers breathtaking performance specifications that prove the Prancing Horse has no intention of sacrificing excitement in its transition to electrification[1][3].
Performance That Defies Expectations
The Ferrari Elettrica pushes the boundaries of electric performance with a staggering output of over 1,000 horsepower and a top speed of 192 mph[2][4]. This places it firmly in supercar territory, capable of competing with electric hypercars like the Rimac Nevera while maintaining Ferrari’s DNA of pure driving pleasure[1].
The regenerative braking system demonstrates equally impressive engineering, offering substantial stopping power that showcases Ferrari’s commitment to making every aspect of the driving experience purposeful and engaging[2][4].
Authentic Sound, No Artificial Enhancement
One of the most intriguing aspects of Ferrari’s electric approach is its philosophy on sound. Unlike many electric vehicles that pipe in synthetic engine noises, Ferrari has dismissed artificial sound generation entirely. Instead, the company plans to amplify the actual sounds produced by the electric motors through speakers within the cabin, creating what could finally be considered genuine EV sound[1]. This decision reflects Ferrari’s 78 years of racing heritage and commitment to authenticity over gimmicks[3].
Design and Platform
Spy photographs captured during development showed prototypes featuring modified Maserati Levante bodywork combined with Ferrari Roma headlights, suggesting a design that blends sports car proportions with SUV practicality[1]. The vehicle is expected to comfortably accommodate four passengers, making it more practical than many of Ferrari’s traditional two-seat supercars[1].
The Elettrica is built on a specially designed platform, with Ferrari producing as many components as possible in-house, including the electric motors and high-voltage batteries[1]. This vertical integration strategy leverages expertise gained from the company’s plug-in hybrid models, the SF Stradale and 296 GTB[1].
Production and Availability
Production will take place in Ferrari’s new “E-building” located north of the Maranello facility. This state-of-the-art structure will increase Ferrari’s annual output by approximately 6,000 units and enable the assembly of electric vehicles alongside hybrid and traditional combustion models on the same production line[1].
Sales are anticipated to begin in early 2026, with a starting price exceeding $500,000[1]. While this positions the Elettrica as an ultra-exclusive offering, Ferrari’s prestigious brand reputation and the vehicle’s groundbreaking performance credentials should help justify the premium positioning.
Market Context
The Ferrari Elettrica enters a relatively uncrowded segment, with potential competitors including the Maserati GranTurismo Folgore and Rolls-Royce Spectre, though these vehicles serve different purposes[1]. Ferrari’s challenge will be convincing customers that an electric vehicle can deliver the emotional connection and driving experience expected from the brand at such a premium price point.
Despite embracing electrification, Ferrari has made clear that it intends to continue offering V-12 engines until regulations force otherwise. The electric models represent a strategic necessity to satisfy various regulatory requirements while maintaining the company’s core identity[1].
Sources:
[1] https://www.caranddriver.com/news/a64434311/ferrari-ev-suv-future-cars/
[3] https://www.ferrari.com/en-EN/auto/elettrica
[4] https://bsky.app/profile/wired.com/post/3m2qqu7hlbw2d
Photo by Toby_Parsons on Pixabay