Kodak EC35 Brings Affordable Film Photography for Just $35

Mon, 20 Jul 2026 00:00:00 +0000

The film photography renaissance continues to pick up steam, and now it’s getting significantly more affordable. Reto Project, the company behind the well-received Kodak-branded Snapic A1, has announced the Kodak EC35 — a stripped-down 35mm point-and-shoot film camera priced at an almost unbelievable $34.99.

A Return to the Basics

The Kodak EC35 makes no apologies for its simplicity. It’s designed for anyone who wants to shoot film without thinking about aperture, focus, or exposure settings. The camera features a 25mm acrylic lens with a fixed f/10 aperture and a single 1/100 shutter speed, putting it squarely on par with disposable cameras found at drugstores.

The manual wind and rewind mechanism reinforces that back-to-basics feel, while a built-in automatic flash lets you lean into that disposable aesthetic even in low-light conditions. Unlike the more feature-rich Snapic A1 ($99), the EC35 skips double-exposure capabilities and zone focusing — it’s designed to require almost no thought to use.

Style That Stands Out

One of the EC35’s standout design elements is its sliding lens cover, reminiscent of the iconic Olympus Stylus / Mju lineup. The camera comes in a vibrant range of colors, including butter yellow, lavender, powder blue, blush pink, and avocado green. Each color variant features a slightly darker shade on the lens cover, providing subtle contrast that elevates the design beyond typical disposable cameras. Even the more subdued midnight black and vanilla white options get distinctive colored accents.

The Film Renaissance Continues

The Kodak EC35 arrives as part of a broader resurgence in film photography that has seen prices for used vintage cameras climb and manufacturers reintroduce analog products. By hitting the sub-$35 price point, Reto Project is making film photography accessible to an even wider audience, including younger shooters who may have never experienced shooting on film.

While the EC35 won’t win any awards for optical excellence, that’s not the point. This is a camera designed for fun, spontaneity, and the unique look that only film can deliver. For $34.99, it’s one of the cheapest ways to get started with analog photography — no experience required.

The Kodak EC35 is expected to be available through Reto Project’s website and select retailers later this year.

Reto Project on Know the Tech

Kodak EC35 Brings Affordable Film Photography for Just $35

A Return to the Basics

Style That Stands Out

The Film Renaissance Continues